The modern world is to be proficient in digital world. The invention of computer by Charles Babbage and the development of internet by ARPANET is a milestone in the process of digitalization of the modern world (Schafer, 2019). Digital technology is a recent long wave of socio-economic evolution that has transformed every aspect of human life. With such advent of technologies, it has become mandatory to master it. Therefore, being digitally proficient is the way of living in this modern world. It is an idea to create awareness for the good of humanity, for prospering business and to retain information for explorations in various fields.
To the grass root level, being digitally proficient helps in the conduct of campaigns to the targeted number of people. As an elevated method to create awareness, it provides a platform to give voice to voiceless. For an instance the Danish branch of the World Wildlife Federation (WWF) developed a campaign leveraging the short-lived nature of snapshot posts to help protect endangered species. Snap chat users were accustomed to their selfies disappearing within seconds of posting. To convey their message the authorities alerted about the vulnerability of endangered species by sharing dramatic, close up photos of animals on the verge of extinction with the message: “Don’t let this be my last selfie.” The WWF authorities asked the users to share the post and make some donation. The act was digitally a simple procedure but the result was large where 5000 people had shared the post within hours on twitter and by the end of the week, more than 120 million had seen the message. Moreover, within three days, the charity reached its fundraising goal for the entire month. (“Last Selfie,”2014). This shows that digitally equipped can give voice to voiceless and privileges to underprivileged ones. Furthermore, it also helps in marketing of individual business to successful level.
The literacy in digital technologies serves to connect businessman and the consumer by effective communication and digital platforms. For a consumer to purchase goods it is must that the details of the product should be known by the consumers. However, to fill that gap the businessman with the help of technologies must convey the features of the product by publicizing its brand or ideology. In Bhutan, Zala company gained over 150,000 views and many comments to buy the product. Furthermore, the term online shopping has become a trend in today’s era where the products to be sold are displayed through websites describing the products prices and its feature. Ultimately the method is found to be a success and made huge profit. Such is the power of being digitally literate. On next level digital proficiency can be used to retain information for scientific explorations.
On an advanced level of being digitalized, engineers all over the world had used the retained information to explore the universe. One such incident can be noted from the work of Katherine Johnson who is a NASA employee and was credited the success of the first and subsequent U.S crewed spaceflights. (Loff, 2016). It was all because of the algorithms which calculated the trajectories, launch windows and significantly more. Furthermore, the image of black hole; less apparently clear though, which was once thought impossible to capture is being captured by Katie Bouman and it was possible because of the computer program developed by Katie. At present the data they captured has been stored on hundreds of hard drives to central processing centers in Boston, US and Bonn, Germany for the creation of striking image. (Bouman,2019).
To conclude, an easy way to educate yourself is by being proficient in digital world through which one convey the ideas through various digital campaign. Furthermore, on next level of upgrading oneself financially, online business could be implemented if one has a good knowledge on information technology. To be unaware about the digital technologies will subsequently have a negative impact and would remain backward compared to others. Therefore, to help oneself and promote one must be having a good knowledge about the technologies around as significantly explained above.
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